Apple AI chatbot ‘Apple GPT’ may be developed = report

Apple GPT development project

Apple Inc. is currently developing its own artificial intelligence (AI) chatbot called Apple GPT, according to Bloomberg.

According to inside sources, Apple GPT is a large language model (LLM) for web applications similar to OpenAI’s ChatGPT, which generates documents in response to prompts. The purpose is not to provide services to general consumers, but to be used for internal product improvement, he said.

In addition, the AI ​​that Apple is developing emphasizes the protection of privacy in particular. The framework used for development is a large-scale language model running on Google Cloud called “Ajax”. Ajax is built on Google JAX, a platform for machine learning research.

Additionally, Apple reportedly launched Ajax last year to unify its internal machine learning development efforts. The Apple GPT is already being used to improve the voice assistants Siri and Maps, and is being used to prototype products.

It’s unclear exactly what Apple plans to do with the Apple GPT, but sources say the company is planning “significant AI-related announcements” for next year.

connection:Paid version of ChatGPT integrates ‘Bing’ search engine for up-to-date information

Apple’s AI strategy

Apple’s AI push team is co-led by senior vice president Craig Federighi, who leads the company’s software engineering division, and John Giannandrea, the former head of AI and search at Google. Apple hired Giannandrea in 2018 to head Siri and its machine learning team.

Apple has a track record of aggressively incorporating AI into its own products, but has yet to release a consumer-facing generative AI product like OpenAI’s AI chatbot ChatGPT or Microsoft’s image creation tool Midjourney. On the 18th, US Meta just started offering the next generation open source large scale language model (LLM) “Llama 2”.

Apple CEO Tim Cook said in an earnings call in May that the company would continue to incorporate artificial intelligence (AI) into its products, but pointed out that there are still challenges to be solved. He pointed out that the company has already incorporated AI into some of its products, and that its potential is very interesting, and that he intends to continue to do so in the future.

Since the release of “ChatGPT”, AI has become an important theme in the tech industry, and the competition for development among companies has intensified. However, since the black box nature of the background technology invites privacy violations and ethical and social concerns, there are voices calling for regulation, mainly from the non-profit organization Future of Life Institute and prominent entrepreneurs and researchers.

connection:Apple CEO maintains positive but cautious approach to AI adoption

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