Coinbase to launch a Bitcoin rewards card in partnership with American Express

This fall, Coinbase is set to debut the Coinbase One Card, a stainless-steel credit card that offers up to 4% back in Bitcoin (BTC) on every purchase.

The upcoming card is being developed in collaboration with American Express, making it one of the most prominent crypto-financial partnerships to date.

It reflects Coinbase’s continued efforts to make digital assets more accessible and practical in everyday life.

Exclusive to Coinbase One members

According to the details on Coinbase’s website, the Coinbase One Card will only be available to members of the Coinbase One program, the company’s premium membership offering.

Users must subscribe to the service, which will soon be open to all customers at an annual fee of $49.99 or a monthly fee of $4.99.

This membership unlocks a range of benefits beyond the credit card itself, helping users optimise both their spending and investing strategies.

Cardholders will automatically become eligible for a variety of incentives, including boosted staking rewards, trading discounts, and exclusive access to American Express travel and retail protections.

Card rewards will start at 2% back in BTC and can climb to as high as 4%, depending on how much the user holds on Coinbase.

This tiered reward structure creates an incentive for users to consolidate and grow their digital asset portfolios within the Coinbase platform.

The cashback system converts purchases directly into BTC, providing a new way for users to passively accumulate cryptocurrency through regular spending.

This integration of spending and earning represents a key step in bringing decentralised finance to the mainstream.

In addition, Coinbase One membership also brings other financial advantages, including zero trading fees on the first $500 in monthly transactions and up to 4.5% APY on USDC holdings.

Members will also receive $10 in monthly gas fee credits for transactions on Base, Coinbase’s layer-2 blockchain, giving further value to active users.

These offerings show Coinbase’s intention to create an all-in-one financial ecosystem where crypto and traditional finance coexist seamlessly.

The Bitcoin rewards card is powered by American Express

Unlike many crypto payment cards that function primarily as debit or prepaid cards, the Coinbase One Card is a true credit card, complete with American Express network support.

It comes with a solid suite of traditional credit benefits, including retail protection, extended warranties, trip cancellation coverage, roadside assistance, and access to Amex Offers and Experiences.

At 17 grams, the stainless steel card is physically robust, combining luxury design with utility, echoing the technological strength of the blockchain itself.

With both Android and iOS compatibility, the accompanying mobile app will allow users to track purchases, manage their rewards, and access integrated crypto services with ease.

Part of a broader industry shift

This launch is part of a wider trend in the cryptocurrency space, where exchanges are introducing branded payment cards to bridge the gap between digital assets and fiat spending.

Earlier this year, Kraken and OKX also announced their own crypto card offerings in partnership with Mastercard, expanding crypto utility for users in Europe and other regions.

Crypto.com and Bybit have also established themselves in this space, with cards offering cashback, global access, and native crypto integration.

Coinbase’s entry, however, marks one of the most ambitious efforts yet, due to its exclusive link with American Express and a clear focus on Bitcoin rewards.

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