Crypto adoption surges among CFOs at billion-dollar firms, Deloitte survey shows

Cryptocurrency is no longer a fringe financial asset—it is now a strategic consideration for the world’s largest corporations.

According to Deloitte’s Q2 2025 CFO Signals survey, 99% of chief financial officers at companies generating over $1 billion in annual revenue expect crypto to become part of their long-term business operations.

This signals a shift in how top finance executives view digital assets, moving beyond speculation into areas like treasury management, payments, and supply chain efficiency.

Conducted among 200 CFOs, the survey reveals a layered picture of rising interest tempered by structural and regulatory hurdles.

Still, the integration of digital assets is no longer just a theoretical discussion—it is actively reshaping corporate finance strategies.

One in four large-cap CFOs expect crypto investments by 2027

Among companies with revenue exceeding $10 billion, 24% of CFOs expect their finance departments to directly invest in non-stable cryptocurrencies such as Bitcoin and Ether within the next two years.

Across all firms surveyed, the number sits at 15%. These expectations reflect growing confidence in the asset class despite persistent market volatility.

Stablecoins are also gaining ground. While 15% of CFOs at billion-dollar firms overall said they expect to accept stablecoins for payments within 24 months, the figure jumps to 24% among the largest corporations.

These companies cite customer privacy (45%) and payment speed and cost-effectiveness (39%) as key motivators for adopting stablecoins in payment systems.

Price volatility and policy uncertainty still top concerns

Despite this institutional momentum, risk remains a primary deterrent. Price volatility was cited as the top concern by 43% of respondents, particularly in relation to non-stable cryptocurrencies like Bitcoin (BTC at $118,641) and Ether (ETH at $3,812).

Accounting complexity was flagged by 42% of CFOs as a challenge, especially under current US GAAP standards that don’t treat crypto assets as cash equivalents.

Meanwhile, regulatory uncertainty—particularly in the United States—was a sticking point for 40% of finance heads.

Ongoing shifts in US crypto policy continue to delay more aggressive adoption, even as other regions introduce clearer frameworks.

Use cases go beyond finance, into supply chains and operations

While treasury exposure and payments dominate near-term adoption plans, long-term visions are broader.

More than half the CFOs surveyed see crypto and blockchain technology playing a role in areas such as supply chain management and asset tracking.

Blockchain’s transparent, immutable ledger is seen as a valuable tool for payment verification and operational audits.

In addition, crypto is becoming a regular boardroom topic. Thirty-seven percent of CFOs have discussed digital assets with their boards, 41% with chief investment officers, and 34% with banks or lenders.

Only 2% reported no crypto-related conversations at all, indicating a widespread recognition of its potential business impact.

Institutional exposure widens to Solana and XRP

A separate March 2025 survey conducted by Coinbase and EY-Parthenon echoed these trends. Among institutional investors polled, 83% said they plan to increase their crypto exposure this year.

While Bitcoin and Ether continue to dominate allocations, other assets such as Solana (SOL at $177.90) and XRP (XRP at $3.11) have emerged as popular secondary bets.

Notably, a majority of institutional respondents said they plan to allocate at least 5% of their portfolios to digital assets in 2025.

This underlines a broader diversification strategy that is now filtering down to the operational level, particularly in high-revenue companies.

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