FTX Super Bowl ad campaign comes with free Bitcoin rewards

Popular crypto exchange FTX isn’t stopping its Super Bowl ad campaign with a few seconds of advertising space at the event. The platform is also offering free Bitcoins as rewards to participants that win its contest, a campaign that is quickly gaining traction amongst fans.

We're giving some #bitcoin away!

How much? $1 million worth?! $1.5 million worth?!!?! We don't actually know yet.

The later our Big Game ad airs, the more #bitcoin you can win. See you Sunday! #FTXcontest

No purchase necessary. Subject to T&C: https://t.co/L7o8Jz25TT pic.twitter.com/mfA0q2FIFG

— FTX – Built By Traders, For Traders (@FTX_Official) February 7, 2022

Per the details revealed, FTX will give away free Bitcoins to those who accurately guess the time at which its Super Bowl ad will run. In addition, the number of Bitcoins distributed as rewards will depend on the time slot as well.

For instance, if the ad airs at 10:05 AM ET, FTX will give away 10.5 Bitcoins to four people that accurately guess the time slot. The amount will be distributed evenly amongst the first four participants that determined the exact time. The only details that the crypto exchange revealed was that the ad is scheduled to run during the second half of the game, i.e., after 8 PM ET.

Winners will be required to sign up for the FTX accounts to claim their prize money and interested participants are required to retweet the pinned Twitter post between the time it airs and 11:59 p.m. ET. However, partakers are not obligated to open an account to enter the contest.

FTX is one of the several crypto exchanges to advertise its platform through multiple sports deals and sponsorship agreements. The exchange partnered with athletes Tom Brady, Stephen Curry, Shohei Ohtani, and others as part of its global marketing campaign.

Apart from FTX, cryptocurrency platform Crypto.com has also bought an ad slot at the Super Bowl championship game.

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