Immutable X partners with Sulake to perfect NFT experiences worldwide

Sulake, the social entertainment company, has selected leading ETH L2 solution Immutable X to boost the full NFT experience for its half a million-strong monthly active Habbo users across the globe, Invezz learned from a press release.

Realizing Habbo’s Web3 vision

Immutable X will enable Habbo to implement its Web3 vision with gas-free NFT trading and minting. It will also allow its community members worldwide to achieve a deeper social connection at scale.

Habbo, which Sulake founded in 2000, has found sustainable success through its extensive library of content (furniture and items), complex building system, highly engaged community of players across the globe, and world-class moderation system.

Combining tech and entertainment

Habbo will combine entertainment with Immutable X’s cutting-edge blockchain technology solutions to become fully Web3 compatible. The NFT platform dropped more than 10,000 randomly generated avatar NFTs in September 2021. They sold out within 26 hours.

Unparalleled security and massive scalability

Building on this success, Habbo is transforming its early integration with Immutable X into a formal partnership as they work on their NFT roadmap. The integration will grant Habbo’s millions of users access to massive scalability of 9,000 TPS and unparalleled security.

Muumiopappa, Habbo NFTs Game Lead Designer, commented:

Immutable X is a great solution for our community members because not only is it user-friendly and well-equipped with the TokenTrove integration, but as a Layer 2 solution, Immutable allows our users to trade NFTs without having to pay exorbitant transaction fees.

Robbie Ferguson, Co-Founder at Immutable, added:

Habbo has really been at the core of individuals self-actualizing in digital worlds since its founding. There’s no company that has a better heritage claim to the metaverse. The sheer scale of Habbo means a completely scalable and carbon-neutral solution was crucial to this partnership. Habbo has been empowering digital ownership since 2000. We are thrilled to help them continue their two-decade commitment to player empowerment as they transition to their Web3 grand-plan, with Immutable’s highly secure, carbon-neutral scaling platform.

Immutable X will ensure full carbon neutrality of each Habbo NFT through its commitment to offset any carbon footprint with Trace and Cool Effect, its certified climate conscious partners.

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