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Japan’s Metaplanet Inc. has taken another bold step in its Bitcoin accumulation strategy, announcing the issuance of its 10th Series of Ordinary Bonds on March 31, 2025.
The company raised ¥2 billion, equivalent to $13.33 million, through this latest financial maneuver, with the entirety of the funds earmarked for acquiring more Bitcoin (BTC).
This move, detailed in a filing by Representative Director Simon Gerovich, underscores Metaplanet’s commitment to positioning itself as a leading corporate holder of Bitcoin in Asia.
The bonds, carrying a 0% interest rate, have been fully allocated to EVO FUND and are set for redemption by September 30, 2025.
Metaplanet currently holds 3,350 BTC
This recent bond issuance comes on the heels of Metaplanet’s recent Bitcoin purchases, including a March 24 acquisition of 150 BTC at an average price of ¥12.57 million ($80,000) per coin.
This brought the firm’s total holdings to 3,350 BTC, valued at approximately $270 million based on its ¥42.22 billion investment since adopting Bitcoin as a core asset in 2024.
The company’s aggressive approach has paid dividends, as evidenced by its stock price soaring over 3,000% since the BTC purchase strategy’s inception.
Notably, Metaplanet’s leadership views Bitcoin not just as an investment but as a transformative financial tool, with plans to amass 10,000 BTC by the end of 2025 and 21,000 BTC by 2026.
Metaplanet’s strategy to fund its Bitcoin purchases
Metaplanet’s financial strategy hinges on creative funding mechanisms.
For instance, the 10th Series bonds, with a face value of ¥50 million each, offer no interest and will be redeemed at full value, either on the scheduled date or earlier if conditions allow.
Early redemption could be triggered by EVO FUND’s request or if proceeds from the exercise of the company’s 14th to 17th Series Stock Acquisition Rights, announced in January 2025, reach a threshold.
This flexibility ensures Metaplanet can manage its cash flow while continuing to scale its Bitcoin treasury, a tactic that has drawn attention from investors and analysts alike.
The firm’s Bitcoin Yield metric, which tracks BTC growth relative to fully diluted shares, highlights the success of this strategy.
In Q4 2024, the Bitcoin Yield metric surged by 309.8%, and it currently stands at 68.3% for Q1 2025.
This impressive performance reflects Metaplanet’s ability to leverage Bitcoin’s price appreciation, bolstering its appeal to shareholders.
The company expects the bond issuance to have minimal impact on its consolidated financial results for the fiscal year ending December 2025, though it has pledged to provide updates if significant changes arise.
Eric Trump now part of the Metaplanet advisory board
Beyond its financial moves, Metaplanet is strengthening its leadership.
On March 21, 2025, the company appointed Eric Trump, known for his real estate and finance expertise, to its newly formed advisory board.
CEO Simon Gerovich hailed the addition as a step toward building “one of the world’s leading Bitcoin Treasury Companies.”
Metaplanet is thrilled to welcome Eric Trump to our newly formed Strategic Board of Advisors. His business expertise and passion for BTC will help drive our mission forward as we continue building one of the world’s leading Bitcoin Treasury Companies. Welcome aboard @EricTrump!
With this latest bond issuance and high-profile appointments, Metaplanet is doubling down on its vision, blending innovative financing with a steadfast belief in Bitcoin’s future.
As the firm continues its ascent, it remains a standout example of corporate cryptocurrency adoption in a rapidly evolving global market.
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