NFT platform OneOf has acquired blockchain rewards company Tap Network to help big companies connect with consumers on Web3.
As part of the acquisition, Oneof will launch “OnePlatform,” a turnkey option that combines elements of e-commerce, data and loyalty programs for companies looking to expand into Web3.
Founded in 2018, Tap Network offers a service that allows consumers to exchange their loyalty points for crypto assets (virtual currency). The company has partnerships with internet browser Brave, ride-sharing company Uber and entertainment company Warner Music Group.
Oneof founder and CEO Lin Dai told CoinDesk that the Tap Network integration will allow more businesses and customers to join Web3 through e-commerce. .
“The use case of collecting branded ‘profile pictures’ is very far from consumer life,” Dai said. “What OnePlatform can do is build a next-generation loyalty solution.”
Dai told CoinDesk that OnePlatform will include a multi-signature wallet that will allow new Web3-native users to access and take ownership of their digital identities.
“For enterprises, we believe that owning the full stack is a very useful step towards decentralization,” Dai said.
One of is a prominent company at the intersection of music, entertainment and Web3. In November 2021, we entered into a three-year partnership with the Grammy Awards to create NFTs for the annual music awards. In February, it added former Warner Music Group CEO Stephen Cooper to its board. He advises on forming partnerships that will increase Web3’s presence.
|Translation: coindesk JAPAN
|Editing: Toshihiko Inoue
|Image: oneof.com
| Original: NFT Platform OneOf Acquires Blockchain Rewards Company Tap Network
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