OKX Mocks Coinbase in a New Ad Campaign

The post OKX Mocks Coinbase in a New Ad Campaign appeared first on Coinpedia Fintech News

The cryptocurrency exchange OKX has started a global advertising campaign to compete with Coinbase. The campaign makes the case that the centralized financial system needs to be completely overhauled rather than simply updated. Even while Coinbase isn’t specifically mentioned, the campaign’s tagline makes a sly dig at the exchange. According to OKX, Web3’s decentralized structure makes interaction with centralized players unnecessary. The ad firm BBDO New York and the campaign’s creators worked together to produce the campaign.