Warner Music Group Partners with Polygon ── Music Accelerator Program Launched | CoinDesk JAPAN | Coin Desk Japan

Global entertainment company Warner Music Group (WMG) has partnered with Polygon Labs to bring next-generation blockchain music projects and decentralized applications (Dapps) to the Polygon network. launch a music accelerator program aimed at

According to a press release, the ideal target audience for the program is “businesses and entrepreneurs operating at the intersection of music, technology and the Web3.”

“Cultivate a community of artists and fans, establish a decentralized music production and distribution system, innovate ticket solutions, explore music-related goods and digital and real collector’s items, fuse music with interactive technology and games, etc. , focus on different areas” (press release)

Qualified projects will receive funding from both WMG and Polygon Labs, along with mentorship and networking opportunities from music and blockchain industry experts.

“By empowering companies and entrepreneurs at the intersection of Web3 and music, we aim to foster innovation in a new era of the music industry,” Polygon Labs president Ryan Wyatt said in a statement. rice field.

Over the past year, Polygon has partnered with major brands like Starbucks, Reddit and Nike to integrate Web3 technology. In April, it partnered with Mastercard to release free NFTs and launched the Web3 Music Accelerator program, which provides educational tools and more for up-and-coming artists.

WMG has also partnered with blockchain game company Splinterlands to develop P2E (Play-to-Earn) games for its artists, and music on its metaverse platform, The Sandbox. In the past few months, it has expanded its efforts in the blockchain area, such as launching a theme park specializing in . In October 2022, LinkedIn recruited a Senior Director of Metaverse Development.

In December, WMG and Polygon released a music NFT through the NFT marketplace LGND.

｜Translation: CoinDesk JAPAN
｜Editing: Takayuki Masuda
｜Image: Shutterstock
｜Original: Warner Music Group Partners With Polygon on Blockchain Music Accelerator