What is NFT whose price has risen after the Super Bowl CM of over 800 million yen | coindesk JAPAN | Coindesk Japan

At the NFL Super Bowl on Sunday night, TV commercials for crypto assets (virtual currency) were not played, unlike last year. However, a certain NFT collection purchased an expensive commercial frame and aired the commercial. Prices soared in the secondary market.

Web3 game company Limit Break’s NFT project “DigiDagaku” aired a commercial that appealed for free issuance of the “Dragon Eggs” collection during the game. Viewers could issue NFTs for free by scanning a QR code.

If you missed our Commercial during The Big Game

Here’s another chance to view it!

INSTRUCTIONS:
RETWEET THIS TWEET
LIKE THIS TWEET
FOLLOW ME pic.twitter.com/1VWrgCyPrn

— DigiDaigaku (@DigiDaigaku) February 13, 2023

After the commercial aired, the value of the NFT increased in the secondary market. Looking at OpenSea data, the floor price (minimum bid price) for a collection of 10,000 NFTs is 0.31 Ethereum (ETH), about $460 (about 59,800 yen, $1 = 130). Yen conversion). The trading volume is 1133 ETH, about 1.7 million dollars (221 million yen).

In November, Limit Break announced it had purchased a 30-second slot for the Super Bowl for $6.5 million.

｜Translation: coindesk JAPAN
｜Editing: Takayuki Masuda
｜Image: Shutterstock
｜Original: DigiDaigaku NFTs’ Price Rises After $6.5M Super Bowl Ad