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Ripple has reached an exciting new milestone, winning the ‘Best Initiative with Digital Currencies or Assets’ award at the PAY360 Awards in London. This recognition comes shortly after the company wrapped up its long-standing legal battle with the U.S. Securities and Exchange Commission (SEC) in August 2025.
Ripple Wins Best Digital Currency Initiative
Vice President and Managing Director, UK & Europe at Ripple, Cassie Craddock, shared the news on her X. This is a massive victory for the company, highlighting its fast and feasible international methods with high speed and scalability.
Craddock said, “This award underscores the real-world utility of digital asset-enabled cross-border payments, and is a huge endorsement of the work we are doing to advance the technology in the UK, Europe, and around the world.”
Ripple’s success is driven by its XRP users and holders, with over 4 million people currently holding the token. Several tech giants are also planning to expand their XRP treasuries, showing its growing popularity in the market.
Craddock expressed gratitude to clients, partners, and industry peers, including ThunesPayments, for their support in helping the company reach its current position. She also acknowledged his colleagues in the UK and Europe for their hard work in building the future of finance.
PAY360 Awards 2025 Highlights
More than 300 companies participated in the award ceremony for 21 categories, from which 99 were selected as finalists, reviewed by 80 judges. Around 950 people are scheduled to attend the event held at the JW Marriott Grosvenor House.
A cross-border payment network, Thunes, won the Best FX Initiative. The Tribe Payments won the category for Best Business Payments Programme.